20261020 Lab -Beyond the Keynote: The Speaker’s Revenue Ladder with Brett Hoogeveen, CSP

$39.00 USD

Brett Hoogeveen, CSP (Ho' ga veen) is the co-founder of Better Culture, a prominent leadership development and technology firm with clients spanning from entrepreneurial startups to Fortune 500 companies. In the past 10+ years, Brett has trained thousands of leaders and worked hands-on with hundreds of organizations and executive teams focused on creating stronger businesses by building better leaders, teams, and workplace cultures. Brett graduated with honors from University of Kansas with a degree in civil engineering. Following a fateful early career change, Brett became the youngest person to serve on the executive team at the nationally renowned healthcare company QLI, the only organization in its metropolitan area to be voted the "#1 Best Place to Work" - FIVE consecutive times!

An international speaker and one of fewer than 800 Certified Speaking Professionals (CSP®) worldwide, Brett focuses on providing practical and actionable advice on leadership and culture. In recent years, Brett has built upon lessons learned from working with world-class leaders and organizations to help audiences learn the secrets of becoming more personally happy and successful.

 

Description:

Most speakers start out focused on speech income — without a clear plan for building a business beyond the stage. Not just to earn more, but to create more choice in how they work, when they work, and how they grow.

This session introduces The Speaker’s Revenue Ladder™, a practical framework for turning your expertise into 15+ various follow-on revenue streams — from high-touch coaching and workshops to scalable products, partnerships, and licensing models.

Attendees will learn from Brett Hoogeveen, CSP and Million Dollar Speakers Group member, who has tried (and succeeded — and failed) at most of these approaches over his 15 years in the business.

They’ll also learn how to identify where they are today, where they want to go, and how to expand into more scalable, sustainable income streams — building a business that grows while giving them more control over their time, energy, and opportunities.

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