Turn Followers into Fees: How Speakers Use Social Media to Stay Top-of-Mind Until They’re Booked

Session Description

Most speakers don’t have a content problem. They have a conversion problem.

They’re posting consistently, but they’re not creating the kind of digital presence that gives meeting planners confidence to hire them.

In this fast-paced, practical session, you’ll learn how to transform your social media from an online résumé into a booking engine. Discover how to position yourself as the obvious choice, create content that builds trust long before the first sales call, and turn followers into future clients.

No fluff. No viral dances. Just proven strategies that help professional speakers get found, get remembered, and get booked.

Key Takeaways

By the end of this session, attendees will be able to:

• Optimize their LinkedIn and social profiles to answer the silent questions every meeting planner is asking.

• Create a simple, sustainable content strategy that keeps them top-of-mind between speaking engagements.

• Understand why social is the new search and how to become more discoverable.

• Build credibility through content that demonstrates expertise instead of simply promoting it.

• Turn visibility into conversations, conversations into opportunities, and opportunities into paid speaking engagements.

• Leave with practical, immediately actionable strategies they can implement the same day.

About Corey Perlman, CSP

Bestselling author and top-rated speaker Corey Perlman helps businesses succeed through digital marketing. He teaches well-tested and current social media strategies. As owner of Impact Social Inc., Corey Perlman has been at the forefront of digital marketing for over 10 years. He started his career with the eCommerce Division of General Motors, before launching his consulting and speaking business in 2009. Since then, he’s worked with such notable brands as Sysco Foods, The American Healthcare Association, Dale Carnegie Training and The PGA Tour. As a keynote speaker, Corey Perlman delivers results with his engaging interactive talks that are always tailored to serve his client’s individual needs. He is continually rated as a top speaker by companies big and small. The celebrated author of two bestselling books, Perlman’s first, eBoot Camp! ranked No.1 on Amazon in every major business category. His most recent, Social Media Overload! Simple Social Media Strategies for Overwhelmed and Time-deprived Businesses has been called engaging, relevant, a must-read, and spot-on marketing advice for any business. Close to a decade of keynote speaking has produced a long list of highly satisfied clients.