About Bill Cates, CSP, CPAE

Bill Cates is a high-energy speaker who motivates by sharing proven ideas and strategies that work. Bill has helped over 20,000 small business owners and salespeople build thriving referral-based businesses – where the phone is ringing with referred customers/clients.

Bill has helped large companies increase sales and cut hundreds of thousands of dollars in marketing expenses at the same time! Bill Cates is the author of three popular books on referrals: Get More Referrals Now!, Don’t Keep Me a Secret!, and Beyond Referrals: How to Use the Perpetual Revenue System to Turn Referrals into High-Value Clients.

Bill is the president of Referral Coach International and the founder of The Referral Coach Academy. Bill Cates’ client-acquisition system has been featured in such publications as Success Magazine, Entrepreneur Magazine, Selling Power, the Huffington Post and The Wall Street Journal. Bill’s seminars are high energy, and high content.

Bill is the kind of speaker who prefers to talk with his audience instead of talking to them. Therefore, you can expect a highly interactive session. You can also expect to receive powerful and practical strategies that will have an immediate impact on your business.

About Your Host, Niki McCuistion, CSP

As a speaker Niki focuses on leadership and strategy. She has spoken on almost every continent. Niki is a past president of NSA-NT, the 1^st Charbonneau Award recipient and the 1^st woman to chair NSA National's Voices of Experience interview series. 

As the producer/ executive producer of the PBS tv program on KERA PBS, now on the air for 32 years, she has chosen guests for the program and has coached 100’s of heads of states, celebrities and just  plain every day folks on how to  wow audiences.

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